The Behavox Enterprise Conduct and Risk Report – Behavox
15 Feb 2021

The Enterprise Conduct and Risk Report is a report conducted among business professionals who have worked from home since the pandemic began in the United States, United Kingdom, and Canada. The report discusses the pitfalls, security risks, and conduct issues posed by working from home. Mentioned in the report are the following results:

1. Nearly one-fifth of American employees know someone who broke a security policy.

2. One-sixth of American employees know an employee who stole proprietary information.

3. One-sixth of American employees know of a colleague who willingly introduced a security threat.

4. One-fifth of American workers are suspicious of espionage by foreign governments.

5. One-sixth of employees across the three countries have seen non-employees eavesdrop on work calls.

You can download the report at the link above.

Are you interested in our market research capabilities? Find more information here or email us at [email protected]

Finally, read some of our past case studies here:

  1. Annual Ad Testing Campaign for OTC Drug Company
  2. Jewelers of America: Mixed Methodology Market Research Study
  3. Brand Strategy Research for a Rental Truck Company

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Residential furniture industry facts & figures: Infographic – Woodworking Network
05 Jan 2021

Provoke Insights’ research has been published to Woodworking Networker’s blog. Included with other research on the industry, the market research from Provoke Insights’ 2020 Trends study was referenced to discuss the relative resilience of the industry in today’s volatile economic environment.



While other research found that online furniture has surged, Provoke Insights reported that furniture buyers still prefer in-person. Specifically, 67% of furniture buyers purchase in-store. As online retail continues to outperform brick and mortar in most industries, furniture is holding strong, although Woodworking Network found that there has been an increase in online spending in household furniture.




We are thought leaders in branding research – we have published articles on the topics in Quirk’s, and Greenbook. You can read the branding research articles here:



If you are looking to conduct research for your brand, please do not hesitate to reach out. We work in collaboration with your team to decide on the best research methodologies for your specific brand. All research is 100% customized to the brand in question.

Thinking about conducting market research?  Check out Provoke Insights’ research services here.

14 Top Brand Research Companies in 2020 – Quirk’s Media
03 Dec 2020

Provoke Insights is very excited to announce that we have been awarded one of the Top Brand Research Companies of 2020 by Quirk’s Media. Quirk’s is an industry expert and has outlined that Provoke Insights have the tools and expertise to improve all aspects of your brand strategy. We were given the honor along with 13 other agencies, and we are excited to be in such good company.



Provoke Insights has three pillars – we focus solely on market research for branding, advertising, and content marketing initiatives. Therefore, we feel privileged to be recognized as a top brand research company in 2020 and in 2019, we were awarded as one of the top advertising research companies.



We are thought leaders in branding research – we have published articles on the topics in Quirk’s, and Greenbook. You can read the branding research articles here:



If you are looking to conduct research for your brand, please do not hesitate to reach out. We work in collaboration with your team to decide on the best research methodologies for your specific brand. All research is 100% customized to the brand in question.

Thanks again to Quirks for this recognition. We will look forward to continuing our brand research into 2021 and beyond.

Thinking about conducting market research?  Check out Provoke Insights’ research services here.

Jewelry Industry Consumer and Retail Market Study – PR Newswire
09 Nov 2020

Jewelers of America published a press release for 2017 research conducted by Provoke Insights that studied both consumer and retailers of the fine jewelry purchase funnel. The research found that half of jewelry consumers think that jewelry has sentimental value, and that over one-fifth of consumers have bought for jewelry themselves. On the B2B side, 39% of retailers’ top competition comes from online jewelry sales.