Provoke Insights' B2B research as part of its 2020 Trends report was featured in eMarketer.

The article, titled “Six in 10 US Employees Prefer Working from Home amid Pandemic”, discusses the new normal that is remote working during COVID-19.

Provoke Insights’ research on personal care as part of its 2020 Writer Tom Branna discusses how attitudes of consumers have been altered, specifically when it comes to cosmetics and cleaning supplies. Differences in behavior by generation are also discussed.

Provoke Insights’ research on consumer trends during COVID-19 was featured in National Jeweler.

The article, written by Brecken Branstrator, discusses the results of the study when it comes to consumer trends regarding jewelry wearing habits, luxury shopping, and retail in general.

The great Minnesota newspaper The Star Tribune featured Provoke Insights’ research on furniture sales during COVID-19.

The article discusses retail tactics being used to sell furniture, and the future of shopping in-store versus shopping online.

Furniture Today published an article on the results of Provoke Insights’ 2020 Trend’s study.

The article discusses how consumers plan to shop online generally, specifically when it comes to furniture, and differences among age and region of the United States.

Provoke Insights' President Carly Fink's article on brand tracking was featured in Quirk's Media.

The article details ways that market research can stay up to date with technology and trends when it comes to brand tracking.

USPS commissioned Provoke Insights to conduct research of reverse logistics employees, and published the results here.

Topics covered in the research include customer returns, tactics to used to lower return rates, return policies in general, and more!

TokenPost shared the results of eToro’s survey on the future of investing and trading of cryptocurrency.

The research, conducted by Provoke Insights, found that 40% of US millennials would invest in cryptocurrency during a recession. This was compared to Gen Z, who were more interested in investing in commodities.

Research conducted by Provoke Insights was used by Jewelers of America, a national trade association, to inform jewelery’s next ad campaign, likened to “Got Milk.”

The research found that jewelry consumers fall into two main categories: jewelry enthusiasts and the young and indifferent. Read more about the research on the webpage.

Quirk’s Media published its list of the top 22 advertising research companies of 2019, and Provoke Insights made the list!

Read more to find out about the other 21 companies included, as well as more information about Provoke Insights.

NYMRAD's State of the Market report for Q1 2019, conducted by Provoke Insights, was released.

Conducted quarterly, the report found that radio reaches 227 million Americans, 92% of the American population. The report contains details about New York's real estate and tourism markets.

eToro commissioned Provoke Insights to conduct thought leadership research on the future of cryptocurrency and investing.

The research concluded that 71% of millennials would invest in crypto if it were offered by traditional financial institutions, and half of all online investors were interested in a crypto allocation of their 401K pension plans. Read more on their site.

PR Newswire published a press release for thought leadership research conducted by Provoke Insights for online trading company eToro, including interesting results about millennials and their trading tactics.

The research found many interesting trends, including that over two-fifths of millennials have less faith in the stock market than cryptocurrency, and that there is a demand for alternative cryptocurrency products.

eToro comissioned Provoke Insights' President and head of research and strategy, Carly Fink, wrote an article for Quirk's Media on the value of B2B brand equity.

In this subscriber only content to Quirk's customers, Fink discusses why even the most sales focused B2B companies need to make sure that they are monitoring their own branding and advertising initiatives.