And the Survey Says… – National Jeweler
09 Nov 2020

And the Survey Says… – National Jeweler

National Jeweler's Michelle Graff published an article discussing the future of marketing in the jewelry industry, based on a survey conducted by Provoke Insights. The survey research supplied multiple takeaways, including that there is potential for advertising outside of just the holiday season, and that seeing jewelry in-person is still vital to the purchasing process.

 

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