RAB Radio Research Partnership with Provoke Insights
13 Apr 2022

RAB Radio Research Partnership with Provoke Insights

Radio Ink announces Provoke Insides radio research partnership with RAB.

Provoke Insights and RAB has recently partnered on a new research project. It will focus on providing broadcasters with knowledge of consumer preferences and behaviors and understanding radio’s role in shopping. This new primary research has the goal of helping understand key advertising categories for radio advertisers.

 

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