Provoke Insights Rejoins RAB for Retail Shopper Presentation – Radio+Television Business Report
The sessi
This live session will offer exclusive insights into how consumer behavior has evolved—and what it means for upcoming campaigns.
The presentation, titled “Meet the New Retail Shopper,” is designed for broadcasters and marketers preparing for key retail moments like the back-to-school and holiday seasons. Attendees will gain valuable strategies to support clients in adjusting to today’s ever-changing retail landscape.
While most COVID-19 restrictions have been lifted, consumers are not returning to their 2019 shopping habits. This retail shopper presentation will explore how these shifts are impacting where, how, and why people shop—and how businesses can adapt.
From omnichannel shopping to price sensitivity and new buying motivators, Carly Fink will share data-backed trends and actionable takeaways to help brands and advertisers connect more effectively with modern consumers.
The event takes place live on Wednesday, July 28 at 1PM ET / 10AM PT and is free for all RAB members. Can’t make it live? No problem. The session will also be available on-demand.
Register now to reserve your spot and stay ahead of this year’s retail trends.
on is ideal for those interested in retail trends, in addition to broadcasters planning campaigns for key events later in the year, like the back-to-school and holiday seasons.
Though most COVID-19 restrictions have been lifted, buying behaviors have changed. This presentation will examine the extent and effect of these consumer shifts and help brands prepare for such adjustments.
Register at the link above. The presentation is free for RAB members and will be available for on-demand viewing.
Want to learn about the biggest trends that impacted 2021. Check our Provoke Insights consumer trends reports here.
