Provoke Insights is hiring for a Market Research Job in Ridgewood, NJ for an experienced Researcher & Strategist. Provoke Insights is a full-service market research and brand strategy firm specializing in branding. We help organizations understand their consumers, strengthen their brands, and make smarter marketing decisions through customized research and strategic insights.

 

What makes Provoke Insights different is that our researchers are also brand strategists. We do not simply report data. We uncover what matters, tell the story behind the findings, and translate research into clear recommendations that help brands make decisions about positioning, messaging, target audiences, advertising, and growth.

 

We are looking for a Researcher & Strategist with 3+ years of professional market research experience and a strong background in both quantitative and qualitative research.

 

Above all, this person must be an exceptional writer. The right candidate can take complex research findings and turn them into clear, compelling stories, insights, and strategic recommendations. They should be intellectually curious, highly detail-oriented, a strong critical thinker, and comfortable being hands-on throughout the research process.

 

Provoke Insights operates on a hybrid schedule. Employees work from our Ridgewood, NJ office three days per week and remotely two days per week.

What You Will Do in This Market Research Job

  • Write quantitative surveys and qualitative moderator guides that address client research and business objectives
  • Analyze quantitative and qualitative research to uncover meaningful insights and tell a compelling story with the findings
  • Write client-facing reports, conclusions, strategic implications, and recommendations
  • Moderate one-on-one interviews and focus groups
  • Develop polished PowerPoint presentations that clearly communicate findings and bring the research story to life
  • Manage the day-to-day execution of research projects, including timelines, scheduling, coordination, and follow-up
  • Serve as the day-to-day contact for clients throughout projects
  • Schedule client meetings, research sessions, and project-related meetings
  • Take detailed notes during client meetings, interviews, and focus groups
  • Assist with writing research proposals and developing research approaches

What We Are Looking For

  • Exceptional writing and storytelling skills
  • 3+ years of professional market research experience
  • Strong background in both quantitative and qualitative research
  • Experience writing questionnaires and qualitative moderator guides
  • Experience moderating interviews and/or focus groups
  • Experience analyzing research and developing client-facing reports and presentations
  • An understanding of how research can inform branding, advertising, and marketing strategy
  • Strong analytical, critical-thinking, and problem-solving skills
  • Excellent attention to detail and organizational skills
  • Ability to manage multiple projects and priorities in a fast-paced environment
  • Strong proficiency in PowerPoint, Excel, and Word
  • Bachelor’s degree required

Why Provoke Insights

At Provoke Insights, researchers have the opportunity to work across different industries, methodologies, branding challenges, and strategic business questions while building both research and strategy expertise.

Benefits include:

  • Hybrid schedule with two remote days each week
  • Fridays end at 3:00 PM
  • Three weeks of paid vacation
  • Health insurance
  • Dental insurance
  • 401(k) plan
  • Paid holidays and company office closures
  • Exposure to a wide range of industries and clients
  • Hands-on experience across quantitative and qualitative research
  • Opportunity to develop both research and brand strategy expertise
  • Close-knit team environment with meaningful exposure to client work

Job Description

About Provoke Insights

Provoke Insights is a full-service market research and strategy firm that helps organizations make smarter business decisions through consumer insights. We partner with Fortune 500 companies and emerging brands across a wide range of industries, including retail, healthcare, travel, financial services, technology, beauty, consumer packaged goods, and more.

We are seeking a motivated, detail-oriented Marketing & Research Coordinator to join our growing team. This hybrid position is ideal for someone who enjoys writing, creating engaging content, working with data, and learning about consumer behavior. You will work directly with senior leadership and have the opportunity to build expertise in both content marketing and market research.

Approximately 30% of this role will focus on marketing and content creation, while 70% will support quantitative market research projects.

Market Research Responsibilities

  • Assist with questionnaire development
  • Program online surveys
  • Test questionnaires and survey logic prior to launch
  • Monitor fieldwork and respondent quality
  • Clean and validate survey data
  • Create PowerPoint charts, graphs, and data visualizations
  • Draft report findings and proofread client deliverables
  • Assist with quantitative research projects
  • Support client presentations
  • Assist with project management and other research-related tasks as needed

Marketing & Content Responsibilities

  • Create, design, and publish five social media posts each week across LinkedIn, Instagram, and Facebook
  • Write two blog articles each week based on Provoke Insights’ proprietary research, consumer trends, and industry insights
  • Draft, design, and distribute the company’s monthly email newsletter
  • Update and maintain the Provoke Insights WordPress website, including blog posts, landing pages, research reports, case studies, and company news
  • Publish and update content related to Provoke Insights’ biannual consumer trends studies
  • Repurpose research reports, presentations, webinars, podcasts, and media coverage into engaging digital content
  • Design graphics, infographics, presentations, and social media assets using Canva and/or Adobe Photoshop
  • Create visually engaging content for social media, blogs, newsletters, presentations, and the company website
  • Monitor website and social media analytics and recommend opportunities to improve engagement and reach

What We Offer

  • Opportunity to work with leading brands across a wide range of industries
  • Hands-on experience across both quantitative and qualitative market research
  • Mentorship and professional development from experienced research and strategy professionals
  • A collaborative, supportive, and flexible fully remote work environment (50% PHT 50% EST)
  • Opportunities to contribute directly to client-facing research
  • Professional development in research methodology, data visualization, and strategic storytelling

Minimum Qualifications

  • Bachelor’s degree in Marketing, Communications, Market Research, Business, Psychology, or a related field
  • One to three years of professional experience in marketing, communications, market research, or a related field
  • Coursework or professional experience involving quantitative analysis, or survey research
  • Exceptional written and verbal English communication skills
  • Outstanding writing and editing skills with the ability to translate research findings into engaging business content
  • Proficiency in Microsoft PowerPoint, Excel, and Word
  • Proficiency in Canva and Adobe Photoshop
  • Experience with WordPress or other content management systems is preferred
  • Strong organizational skills with exceptional attention to detail
  • Ability to manage multiple projects and meet deadlines in a fast-paced remote environment
  • Demonstrated interest in consumer insights, market research, or data-driven decision making

Perks and Benefits

  • Work from Home

We currently have a PAID internship available. The applicant must have experience in the communications field and be interested in learning how to do superior research in the branding and advertising field. This internship is modeled like an apprenticeship; the applicant will learn crucial research skills, including data sheets, survey design, quantitative research, and qualitative research, which will help transition the applicant into the market research field. What’s exciting about the role is it gives you hands-on experience on a variety of projects across many different industries, including tourism, technology, CPG, media, retail, and more. Other hands-on opportunities include writing content for our website and social media. 

Provoke Insights operates on a hybrid schedule. It is preferred the applicant will work at least 3days in our downtown Ridgewood, NJ office. The office is across from the train station, with easy access from Hoboken and Jersey City.

 

Requirements
  • Able to commit to 3-4 days a week
  • Strong writing skills
  • Extremely organized & excellent at administrative tasks

Please submit a resume and a cover letter demonstrating your interest and experience with market research or related fields.

 

About Provoke Insights

Provoke Insights is a full-service global research firm specializing in branding, advertising, and content marketing initiatives. Using innovative and traditional techniques, Provoke Insights uses quantitative, qualitative, and secondary research methodologies to solve business objectives Founded on the premise that research should better align with marketers’ needs, Provoke Insights’ innovative approach empowers brands to navigate through today’s cluttered marketing space. What makes the agency unique is that the market researchers also have many years of experience in advertising research and brand strategy, resulting in creative and impactful solutions that are relevant today and feasible for the future.

The opportunity will be three months with a chance for a long-term extension.

Location: Ridgewood, NJ & Hybrid (Only Consider Applicants Who Are Local.)

 

We are looking for a motivated assistant market researcher interested in learning how to do superior research in the branding and advertising field. You need to be naturally curious and have a passion for learning. Critical aspects of this position are excellent communication, critical thinking, attention to details, superior organizational skills, and a passion to work with a diverse group of clients.

 The applicant needs to be organized and flexible to work on multiple projects. What’s exciting about the role is it gives you hands-on experience in quantitative and qualitative projects across many different industries, including tourism, technology, CPG, media, and retail. Consider joining this awesome team of research nerds! 😁

Provoke Insights operates on a hybrid schedule. The applicant will work 3 days in our downtown Ridgewood, NJ office and 2 days virtually. The office is across from the train station, with easy access from Hoboken and Jersey City.

 

What You’ll Do:

Quantitative Research 

  • Program surveys online using our survey tool
  • Test survey links (and check for grammar & logic errors)
  • Manage the fielding process, including launching sample, monitoring fielding, watching sample quotas, and cleaning data
  • Upload, organize, and analyze data in our crosstab software
  • Assist in report development, including developing charts and tables in Excel and PowerPoint and writing conclusions about the data. 

Qualitative Research 

  • Help with technology and take notes during interviews/groups
  • Write high-level conclusions for each session
  • Analysis of transcripts

Overall Role

  • Be a critical thinker with the ability to solve issues
  • Very strong Word, Excel, and PowerPoint skills

Must-Have Qualities

  • Minimum 1-year relevant school/work experience/internship
  • Project management 
  • Intellectually curious with the ability to engage in critical thinking
  • Amazing writing skills
  • Detailed-oriented, with the ability to manage the administrative tasks for multiple projects
  • Problem solver
  • Strong work ethic
  • A strong understanding of quantitative, qualitative, and secondary research 
  • Bachelor’s degree required
  • As we are a boutique firm, the applicant needs to be eager to be part of a close-knit team

 

About Provoke Insights

Provoke Insights is a full-service global research firm specializing in branding, advertising, and content marketing initiatives. Using innovative and traditional techniques, Provoke Insights uses quantitative, qualitative, and secondary research methodologies to solve business objectives Founded on the premise that research should better align with marketers’ needs, Provoke Insights’ innovative approach empowers brands to navigate through today’s cluttered marketing space. What makes the agency unique is that the market researchers also have many years of experience in advertising research and brand strategy, resulting in creative and impactful solutions that are relevant today and feasible for the future. Learn more here.